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It's a Jungle Out There! How Do Editors Survive Fashion Week?


To fashion industry outsiders, Fashion Week is an unending parade of glamorous shows, must-attend events and of course, fabulous parties. But fashion’s real insiders, namely buyers and editors, know the truth. Behind Fashion Week’s glorious façade is a tangled schedule and long days of jetting uptown and downtown, with little time to eat, drink or relax - much less write stories and meet deadlines. Thankfully, editors have tricks up their sleeves to stay efficient, focused, nourished and yes, beautiful.


Keeping a healthy level of energy is key for editors on the move. Tracy Taylor, fashion director of Marie Claire, has a full arsenal of energy accoutrements to keep her going. This industry veteran swears by E-Z Multi-Vitamin Powder, which can be mixed into any beverage to provide a boost of essential, Emergen-C Super Energy Boosters and energy drink Pro Endorphin. Taylor says “If I'm not taking all of my vitamins, I want to drink more coffee, which wears off quickly.”

Other editors take the old-fashioned approach – sugar, champagne and caffeine. Noria Morales, associate fashion editor at shopping magazine Lucky admits that a mid-day snack of iced coffee, pretzels and M+M’s helps get her through busy Fashion Week days. She says that while “it’s probably not the most healthy thing I could do, I drink so much water during the day it all balances out.” In Style National Correspondent Katrina Szish says that the champagne lounge found at the tents is a savior, along with 100-calorie snack packs, raw cashews and mints. “Otherwise I run to the Pax deli on 40th and 6th and load up on fruit and Sugar Free Red Bull, “she adds.


Of course, fashion is a job that’s all about appearances and regardless of the rigorous schedule, editors always want to look their best. Morales keeps a Kiehl’s or Caudalie hand cream, eye drops, and Carmex lip balm in her bag and insists, “I can't say enough good things about getting your beauty sleep.” Celeste Brown-Wright, Fitness senior fashion editor, credits the Sephora eyelash curler with making eyes look more awake and alive, despite lack of rest while Taylor swears by YSL’s Touché Éclat, a highlighter pen that reflects light and hides imperfections.

Lesley Scott, editor in chief of FashionTribes.com has perhaps the best trick of all. “The #1 beauty secret during Fashion Week is a pair of glamorous sunglasses to hide dark circles & other sins – not to mention a comfy pair of shoes. Waiting for shows to start and running from place to place in stilettos may sound glamorous but it's excruciating...not a sexy look!”

**This story was slated to run in the New York Sun on Monday and was cut for space. So sad**

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DAHL by Alison Kelly, Spring 2008 Runway Show!







On Thursday, September 6th, 2007, Alison Kelly took to the exclusive Nolcha runway at the Silhouette Fashion Award competition. Unveiling her Spring ’08 collection - Dahl by Alison Kelly - to an audience of fashion elite and international press, the former Project Runway contestant, showed a young, high-energy and eminently wearable collection.


Dahl by Alison Kelly took an upbeat approach while staying true to its signature fierce, yet romantic quality that her previous line embodied. Using colors such as red vermillion and buttery yellow, her new collection offers an array of elegant, yet playful ensembles that seamlessly fold and flow across the body.


Kelly said of her inspiration for her line: “I dreamt of China in 1920, there was a woman sitting next to an elegantly dressed gentleman in an old Rolls Royce, she was the image of beauty, wearing a beautiful gown of sage green, jewels and lacquered hair. Her eminence comes to life in this collection.” says Kelly.


What do you think, dear reader?



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